About online reviews

Online reviews of real estate agents, doctors, and books are an excellent idea. Unfortunately, they are not very helpful. Most if not all real estate agents have five-star ratings. Often the questions asked on the surveys don’t hit on anything that matters. Often it is only satisfied customers who are offered a survey.

Sure the doctor was on time and he gets a 5 for that but he is also a bully and his “charts” contain inaccurate information. That kind of information is valuable to people who are looking for a doctor. Sure being on time is important too but doctors can do things or not do things that cause a lot more harm than keeping patients waiting.

I have worked with hundreds of real estate clients over the years and I can tell you that no two clients are the same and neither are any two properties. First-time home buyers who have only had experience with one agent may not even notice that their agent did not do a good job. They don’t understand that for agents being on time and answering the phone is a small part of what is important.

A better way to vet an agent is to ask friends, neighbors, co-workers, and family members for recommendations, especially those who have recently worked with a real estate agent.

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