As the spring real estate season heats up there are many real estate agents competing over few listings. Some of the agent/team/real estate company advertising is a bit misleading.
Like my graphic most everything about the advertising is true but the same claims can be made about any fresh apple. Have you ever gotten an apple with gluten in it?
Advertising that there is no obligation if we don’t sell your home makes for a nice sounding advertisement. The truth is under a standard Minnesota listing contract we don’t get paid unless the house sells and only after a successful closing.
There are agents/teams/companies that offer a Free market analysis, equity position analysis or CMA. I have never heard of an agent charging a private homeowner for pricing a property.
Some are advertising that they can sell your home fast. Right now, especially in St. Paul, homes are selling very quickly and often with multiple offers.
You may read that a particular agent can get you ‘top dollar” for your home. That is a safe bet as prices continue to rise, but keep in mind that it is the buyer decides what to offer and if there is financing involved the bank will have a say too.
An agent may claim to sell more houses than anyone else. I say prove it and if I were to hire the agent I would want to know how many homes they listed that they did not sell and how many sold for less than the market value.
My claim that the apples in the picture are the best in the world is hard to prove, but also hard to disprove.
I like apples.
