I like to look at recipes and get ideas for what to cook for supper on the internet. I have noticed lately that I find “how to’ videos instead of old school recipes with a list of ingredients and some instructions.
A couple of days ago I landed on a video about how to make perfect mashed potatoes. I was kind of surprised because I think I learned the basics of mashed potatoes before I had double-digit birthdays.
The instructions were a bit complicated and involved a couple of extra steps. It really is simple to boil the potatoes whole or cut up, peeled or not. Once they are soft enough to mash I drain the water, add some milk and a little butter or not.
They can be seasoned or not, and them mashed with a potato masher, or in a pinch, a fork will do the job or they can be whipped with an electric mixer . . or not. Putting gravy on mashed potatoes works too.
In the video, there were a few extra steps and loads of advice. It must look like a lot of work to those who have never cooked potatoes.
Some of the advice I see online comes from writers and from content marketers and some of it comes from experts who actually have no experience. The person who made the potato video probably didn’t realize that her extra steps are unnecessary.
When it comes to real estate related articles I can immediately tell if the advice is coming from someone who is experienced or if they are a writer with no experience or a writer who did not consult an expert. I can sometimes tell by the headlines
Some of the real estate articles on national news sites are based on what people find interesting but contain no useful or accurate information. They are entertainment and nothing more.
There is a lot of mythology out there about buying and selling real estate. I totally understand where the kookie ideas that people come to me with come from. There are even TV shows that attempt to dramatize the home buying or selling process. Those shows are just entertainment for those who find such things entertaining.
It is safe to say that just because something is on the internet doesn’t mean that it is correct or true or a best practice or that it was written by someone with expertise.