• Boardman Realty
  • Taken with the wrong lens

    Taken with the wrong lens

    The picture above is one that I found on our MLS of a cancelled listing.  I intentionally blurred it. The blue arrows point to the rest of the frame that the photo should fill. Home sellers need to understand that there really isn’t any aspect of marketing a home for sale that is more important than photography.

    It is common to see “room parts” on our MLS as agents like to use iPhones and small cameras that do not have wide angle lenses.

    In addition to being the wrong size the photograph is also way too dark and it doesn’t make the room look at all appealing. Apparently the real estate agent and the home owner just don’t care or maybe they never noticed. Potential home buyers do notice as they search the internet looking for the perfect home.

    Commercial quality photography leads to higher sales prices. Why don’t these home owners and their agents use high quality commercial photography?

    also see: Photography for Realtors

    Photography is for marketing

  • Friday fun
  • Framing St. Paul


    It is Friday and Fridays are for fun. I have not spent enough time taking pictures this summer and I need to work on that. I have been working hard and when I am not working I am working. I bagged this one on Wednesday evening on Harriet Island before the storms hit. It was hot as hell, and not a dry heat either. The frame is part of a Minneapolis Institute of Arts exhibit that frames a museum worthy view of nature along with the National Park Service which is celebrating a 100 years.

    Have a great weekend and take pictures.